Home » Archive by category "Vacation rental marketing posts"

Marketing Tips – 5 PR Goals for Your Vacation Rental

5 PR Goals for Your Vacation Rental Generating publicity for a vacation rental business is a goal that most vacation rental owners and managers would agree that they would have. But, how do you go about actually achieving this?  PR is a skilled profession usually left in the hands of professionals, however there are certain actions that you can take that can make your vacation rental business a little more...
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Try This Danish Strategy to Increase Winter Vacation Rental Bookings

      By Mercedes Brennan  TRY THIS DANISH STRATEGY TO INCREASE WINTER VACATION RENTAL BOOKINGS When temperatures drop, the low to non-existent bookings season begins for many vacation rental properties. It’s winter and people like to stay at home and drink tea and putter. There are two approaches to this scenario: 1) You accept that bookings are thin and take a break from the short-term rental business. Or…. 2)...
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Does Your Vacation Rental Website Look This Good?

By Alan Egan of rentmoreweeks.com Does Your Vacation Rental Website Look This Good? When it comes to personal vacation rental websites, anything less than stella doesn’t really cut it any more. The days of second best are over. You can’t succeed in this over saturated marketplace with anything less than a first rate offering. A great vacation rental website should be the backbone of your VR business. It should be...
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Vacation Rental Styling – Why Average Is Over For Vacation Rentals

      By Mercedes Brennan  Vacation Rental Styling – Why Average Is Over For Vacation Rentals We are living in The New Era of Aesthetics. It is the 21st century and expectations of beauty have dramatically increased. Excellent design is everywhere. It invites us into an enticing, diverse, stimulating, gorgeous world. Our smartphones are as sexy as supermodels, the typeface and photography of our favorite blogs compel us to...
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The Great Vacation Rental Website Giveaway – Update

The Great Vacation Rental Website Giveaway – Update The 30 day WordPress website challenge has started In order to get started and claim your free WP VR website just visit http://yourvacationrentalwebsite.com/get-this/ I’ve also included all of the videos on that page from introductions to pre season. Get started today and you will have a brand new marketing hub before the month is over I’m giving away completed WordPress based vacation rental...
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The Great Vacation Rental Website Giveaway

The Great Vacation Rental Website Giveaway Hi everyone, I’m giving away completed WordPress based vacation rental websites to any owner that wants one – Right through September. I’m challenging all owners who don’t have their own VR website to jump in with me and get on board for my 30 day challenge. It’s entirely free. Just follow the screencast videos that I’ve made and you too can have a VR...
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Vacation Rental Styling – Yes, Kitchenettes Matter

      By Mercedes Brennan  I think kitchenettes need to pack a huge punch. Why? Because kitchenettes are mistakenly viewed as the ugly step-sisters to their proper kitchen sisters. You typically find them in mini vacation rentals or in the rented-out portion of an otherwise owner-occupied home (think Airbnb). And often such spaces are designed as afterthoughts. Or worse, on the fly. This is a lost opportunity. Why? Because...
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Vacation Rental Styling – HOW TO MAKE A SMALL ROOM FEEL BIGGER

      By Mercedes Brennan  Struggling with a small vacation rental? Try these strategies for making a room feel bigger. Many holiday rental owners struggle with small rooms. Cottages, condos, and apartments don’t typically have large expansive rooms and they are the most common dwellings purchased for vacation rentals. So what is an owner to do? Rely on the cozy factor, cross their fingers guests won’t mind? While square...
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Are Flipkey Imploding?

A vacation rental property manager wrote to us complaining about Flipkey this week and we thought that we would share it here in order to highlight some issues that owners and managers are experiencing… Have you had other VR PMs complain of the changes and problems with FlipKey lately? Apart from them advertising other properties and competing destinations on the$350/yr  subscription page that WE PAY FOR (to ultimately get the...
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Homeaway Introduce Cancellation Policy Changes

Homeaway – Structured cancellation policies Homeaway have announced upcoming changes to their cancellation policies. Once again they mimic Airbnb’s policies. Maybe they should change the company name to HAirbnb.com (short for “Hairbrained”). Anyway, here’s what they are implementing…  We’ve been improving our cancellation policies to make it easier for you to refund cancelled reservations. No more calculations to figure out how much you owe your guests—instead you can select from...
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