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Top 10 Ways to Create a Stunning First Impression

Marketing doesn’t stop at having a great website, posting amazing photos on a listing, and using hypnotic text to draw guests in – it continues to your guests arrival and beyond. How cool would it be for your guests to be posting to Instagram from the moment they open the door, telling all their friends where they are and what a great time they are going to have.  And if...
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Social Media Saturday

Vacation Rental Marketing – The trouble with social media… I am pleased to announce that I have started writing about vacation rental marketing for the VRMA (The Vacation Rental Managers Association) and I thought that I would share the first article here as this social media thinking applies to individual owners as well as managers. Here it is… How many times have you heard other vacation rental managers bemoan social...
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Vacation Rental Marketing – Taking The S & M Out Of Social Media

I thought that we would spice up this article by talking about a bit of sadomasochism. Now as I’m sure you know S &M involves a fair amount of pain and humiliation – You could well say the same for another form of S and M – Social Media, especially Social Media marketing. So I thought that I would share a little of my pain (and humiliation) with you.
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Fight Night – The Battle For Beds

There have been a lot of news stories recently concerning hotels, vacation rentals and the battle to fill beds. I’m not sure if the hotel industry is complaining about a decline in occupancy or an increase in competition but these stories got me thinking.  
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Holiday Rental Marketing and Instagram – Part Two

How would you use Instagram for holiday rental marketing purposes? Here’s the second part of Kevin’s insight. Kevin Riedel of Unrents.com joins us again this week  In part one Kevin told us how to gain access to the Instagrammer’s that matter to us. This week he shows us what sort of photos work best for marketing your holiday rental.
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Holiday Rental Marketing and Instagram

 Kevin Riedel of Unrents.com joins us again this week – We asked him, How would you use Instagram for holiday rental marketing purposes? You never thought about using Instagram like this to promote your vacation rental. I’m going to make a big claim here.  Ready for it? Instagram is the most important social media platform for VR owners.
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