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Vacation Rentals – A Booking Boosting Masterclass

By Alan Egan Want more bookings? Of course you do. What if I told you that as a vacation rental owner or manager you are selling the wrong thing in the wrong way? What would you say to that? Well read on and see how you can easily double bookings… Marketing is evolving. It’s constantly morphing through technology, platforms and more modern, conceptual thinking but if you look at vacation...
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Vacation Rental Photography Tips | Pimp Your Poolside Photos

By Alan Egan Poolside again this week… Someone has to do it. Here is a super easy pro tip that turns your outdoor photos into eye catching, competition killer, bookings winners. Top tips A towel on a lounger here, a couple of drinks there and your images send a much more powerful “VACATION ” message. Micro stage your poolside shots to look as if someone was lounging by the pool and...
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Vacation Rental Photography Tips | Shimmering Pools

By Alan Egan Here is a super easy pro tip that turns your pool  photos into eye catching, competition killer, bookings winners. The photograph shown top right is a common enough shot. House and pool – you see photos like this all over the web. There is nothing particularly wrong with this photo. The camera is tripod mounted, level, low down to accentuate the pool and the sun is overhead...
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Vacation Rental Photography Tips | An Open And Shut Case

This is the single , most important vacation rental photo tip of all time. So many owners fail on this level. Even professional photographers miss the psychology involved here. It’s simple to fix though. Closed doors and windows are not inviting or welcoming, they send the wrong message.   Web visitors that come across photos that show closed doors and windows, will skim over these images in favour of properties shown...
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Vacation Rental Photography

Photo of the week (see below) As an owner prepping for photos of your vacation rental, you might be set on a perfectly-in-order property. But what if…you set up a room as if someone just left and is about to come back…a room waiting for the next person to step into and enjoy? Vacation rental photography doesn’t get any better than this. What I like about this photo: It beckons...
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