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Posts tagged "social media"
Social Media Tricks How many social tricks do you have up your sleeve? One, two, maybe three? Well how about the entire magician’s manual at your fingertips. You might think you know every trick in the book – think again. For ultimate social media success, there are certain tricks and secrets that even the savvy can’t afford to miss out on. Be sure to note the following and use them...
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April 10, 2016 Alan Egan
By Thibault Masson Top Facebook marketing tips from Thibault Masson I was lucky and happy to be invited as a speaker to the annual European VRMA (Vacation Rental Manager Association) conference. It’s a great experience to be talking to a room full of business people, entrepreneurs and managers who have real-life problems. This is why I’ve created my vacation rental industry blog RentalPreneurs.com in the first place. Competing with the big...
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March 16, 2016 Thibault Masson
By vacation rental marketing expert, Karen Spencer Holiday Rental Business Holiday Rental Business Copywriting for Social Media Once you have new content, such as a blog post, it’s important you share it as widely as possible. The answer to the question “can I put the same content onto each social media platform?” is yes. But you will need to adapt and vary the copy so it fits better...
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February 2, 2016 Karen Spencer
Instagram Updates Captions: What Marketers Need To Know Instagram is a social network focused on visuals. While great visuals may be the mainstay of the network, many also use the captions to draw the users attention to their posts and convey their desired message. Recently, Instagram made some quiet changes to the captions, which will certainly impact marketers. Here’s what they changed and what you need to know to make...
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January 4, 2016 Alan Egan
By Alan Egan Do you have a VR blog?Are you planning on starting one? Here I have outlined the main reasons where VR owners go wrong. 1. Blogging for the wrong reason I read a lot of articles that tell VR owners that they should be blogging because it will bring them traffic to their site. Well that may be true but that’s not the reason to blog and...
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December 31, 2015 Alan Egan
We came across this useful article and infographic at http://cjgdigitalmarketing.com/the-top-8-social-media-trends-to-watch-out-for-in-2016/ If you are in doubt as to whether your vacation rental business should be on social these facts and figures should persuade you that 2016 is going to be an even bigger social year than ever before… 2015 is coming to a close and it has been a really great and wild year for social media. Facebook reached new milestones...
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December 27, 2015 Alan Egan
We came across this great article on socialmediaexaminer.com and liked it so much that we thought that we would share it here. If you are using social marketing to market your vacation rental you may find this information very useful. Here’s the article… By Katie Leimkuehler Published September 30, 2015 Are you marketing on Twitter, Facebook or Pinterest? Do you know which type of posts your followers prefer? Social media...
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October 1, 2015 Alan Egan
I thought that we would spice up this article by talking about a bit of sadomasochism. Now as I’m sure you know S &M involves a fair amount of pain and humiliation – You could well say the same for another form of S and M – Social Media, especially Social Media marketing. So I thought that I would share a little of my pain (and humiliation) with you.
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June 20, 2014 Alan Egan
Holiday Rental Marketing Footprints… The Trail Continues…. So, in part one of this tale of the trail we spoke about footprints and outlined the reasons to be leaving as many as possible, right across the web. This week we put on some shoes and walk a little further
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February 21, 2014 Alan Egan
Part one – Watch where you step. Anywhere on the web (listing site, webpage, blog article, social media post, photo, tweet, etc.) that leads back to, or mentions, your holiday rental property is a digital footprint or a touch point. If you are reading this online you are standing in one of my footprints. Each listings company that you advertise with leaves around 6 or so footprints leading to your property....
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February 13, 2014 Alan Egan
