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Posts tagged "Holiday rentals"
Not all websites are created equal. Some look better than others. But what’s really important is how well they work. What is conversion rate? Imagine a shop… On a nice sunny Saturday, 100 people come into the shop throughout the day. As you would expect, not everyone buys something. But 5 people do. The shop’s conversion rate would be 5%, because 5 out of 100 people bought something. That’s basically...
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May 20, 2016 Alan Egan
To run a successful holiday rental business you don’t need to be a financial wizard but you do need to have certain financial information at your fingertips. Occupancy Rates Often over looked , but occupancy rates are a helpful business building tool. You can use this data to make informed marketing decisons and look for trends within your business. For accuracy, ensure you include any days the property was closed...
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April 7, 2015 Karen Spencer
I thought that we would spice up this article by talking about a bit of sadomasochism. Now as I’m sure you know S &M involves a fair amount of pain and humiliation – You could well say the same for another form of S and M – Social Media, especially Social Media marketing. So I thought that I would share a little of my pain (and humiliation) with you.
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June 20, 2014 Alan Egan
The vacation rental world summit is coming to a computer near you... June 13th to 15th Are you signed up yet (it's free)?
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May 28, 2014 Alan Egan
What digital trends can we leverage for generating more social media marketing material that we can use to promote our vacation rentals? Kevin Riedel of Unrents.com joins us again this week Here’s Kevin’s outlook,
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May 27, 2014 Kevin Riedel
There have been a lot of news stories recently concerning hotels, vacation rentals and the battle to fill beds. I’m not sure if the hotel industry is complaining about a decline in occupancy or an increase in competition but these stories got me thinking.
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May 21, 2014 Alan Egan
We are pleased to announce the winners of our, and The Distinguished Guest’s, bedroom makeover competition.
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April 28, 2014 Alan Egan
How would you use Instagram for holiday rental marketing purposes? Here’s the second part of Kevin’s insight. Kevin Riedel of Unrents.com joins us again this week In part one Kevin told us how to gain access to the Instagrammer’s that matter to us. This week he shows us what sort of photos work best for marketing your holiday rental.
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March 14, 2014 Kevin Riedel
What are you doing for Valentines day?
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January 15, 2014 Alan Egan
Once upon a time there were two identical holiday rentals, rental past and rental future. These two properties stood, side by side, in a clearing in a forest. If you wanted to find these rentals you had to find your way through the forest. Many people visited the forest and some wanted a place to stay. The thing was, a “really big” giant lived in the forest and this giant...
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December 29, 2013 Alan Egan
