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Keep it Local
Guests are likely to have chosen the area in which to holiday and then your vacation rental (in that order). For me that’s North Yorkshire, England.
So they want to explore, experience and dive right into the local traditions, places of interest and culture. Your job as a holiday rental owner is to make that as easy as possible for them. Ensure you provide:
– a locally sourced welcome hamper
– up-to-date, tourist information leaflets on the popular local attractions and places of interest
– local walks (ideally from the doorstep) and applicable to guests’ needs (no point suggesting a 10 mile hike if your guest has a mobility problem)
– form reciprocal links with other local businesses, offering discounts for your guests eg at the local vineyard or beauty spa
– share your insider knowledge (find out your guests’ interests before arrival and make some personal suggestions that you think they’d enjoy).

Keeping it local ensures your guests get the most out of their precious holiday time in their chosen location.

Posted by holiday rental business expert Karen Spencer of thebusinessofholidayrental.com/

holidayrentalbusiness #vacationrentalbusiness #holidayhometips

11 thoughts on “Holiday Rental Business

  1. Great post +Karen Spencer
    I'm a huge fan of the humble welcome pack. Especially when it contains local produce. I always supplied locally baked bread, local wine, cheese and locally grown fruit.
    I never advertised the fact that guests would get these items and they were always very pleased. It gets a holiday off to the best of starts.

  2. +rentmoreweeks I find the advertise/no advertise a bit of a conundrum. I don't mention it on our web site but if particularly people are only staying 4 nights I do let them know that they'll have the basics when they arrive, to avoid them stocking up with duplicates on their way down to the house, and I include a couple of "surprises" too.

  3. Hello +Lecrín Valley Villa Rental Granada Spain. I personally would adapt the welcome depending on the stay. For short stay guests I would leave a Protuguese wine, local goat cheese, some pate (tinned sardine – very Portuguese), some olives and a fresh loaf. A sort of Petiscos (Portuguese Tapas) pack.
    They would get a big bowl of oranges too (very cheap as we lived in orange growing country and used to get them by the case)
    No matter what guests had bought they always liked our "local traditional pack"
    What do you leave for guests?

  4. +rentmoreweeks I agree with all your comments re keeping a little suprise and varying depending on length of stay and time of year. My welcome tray comes from my passion for my local area and showcasing this to guests. I very often get carried away!

  5. +Karen Spencer this is my aim too, made a little more complicated by not being there, but I'm sourcing local jams etc now which makes it easier.

  6. +rentmoreweeks We make sure there is always plenty of oil and basics such as sugar, salt, herbs, spices etc. Then we leave a welcome basket with coffee, milk, bread, seasonal fruit, oranges of course in season, as a basis and then add varying products such as local sausage, local biscuits, jams etc.. And always a bottle of wine with the welcome card.

  7. This is the best PR tactic available to owners. It's a sort of get out of jail card if anything goes wrong. People are just more understanding when you do this. It just gets things off to the best start, people can see that you are thoughtful. Sharing a little bit of love and culture goes a long way.

  8. +rentmoreweeks so true. I always think about the things I've really appreciated when on a self-catering holiday, which most of ours are.

  9. Surprises are the best too. If I tell you that I'm going to send you some flowers you might start to think about 21 red roses so when a dozen tulips arrive you are disappointed. If I say nothing and a dozen tulips arrive you are over the moon.
    Under promise (say nothing), over deliver (surprise).

  10. This can be fun and rewarding all at the same time. In the Smoky Mountains in East TN, there are numerous wineries, all with different type wines, but owned by the same people. You can tour all the wineries and get a card punched. After you visit all wineries each person in your group gets a high quality wine glass with the name of the wineries on them. Of course, we leave the glasses in the cabin, displayed on the island with a cork screw. However, we enjoy the wine we purchase. It's a win, win situation.

  11. +My Bearfoot Cabins? sounds like a paperchase for drinkers 🙂 a good selling point.

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